ELSEWHEN WHITEPAPER 2

 

Illustrations for the digital consultancy firm Elsewhen.

I was tasked with producing a set of illustrations for the firm’s white paper, ‘Unlocking the Business Impact of Design’.

• Responsible for concept & design
• C4D & Octane

Guidelines

The first phase of the project was allocated to experimenting with and developing on the illustrative style used in their first whitepaper.

Iteration

A portion of the production time was spent experimenting with a variety of core shapes and material treatments. The decision was made early on that we would focus on a single hero shape that would be used in a variety of different ways to illustrate different concepts.

Refinement

We built on the established graphic style used the first white paper, adhering to a stricter set of compositional and colour rules with these illustrations. Aiming for a style that emphasised graphic compositions, minimal colour palettes and accent colours where appropriate.

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